Camila Cabella performed a private concert for Verizon Up members in Miami to kickstart the partnership with Verizon and her tour. Verizon Up members had a chance to grab available tickets on the Verizon Up app.

As a way to create an unforgettable and immersive experience for Verizon Up members, we outfitted the venue with a world where steampunk meets Versailles inspired by Camila’s album art. Guests spent the night wandering through the halls of Versailles: sculptures, gilded gold details, mirrors and hints of romance brought this experience to life. As you entered into the Filmore’s lobby guests saw that we transformed the lobby into Camila’s Versailles. We set up two archways to give fans multiple opportunities to grab photos. In each archway we included a living statue, inspired by Camila’s angel. The actors as living statues were designed to entice guests to capture their memories and share on social media.

Our second photo moment was inspired by Versailles’ actual throne room, rather than having individual thrones we created one large moment where groups could take photos together.