Oscars 5G Portal
Through the power of 5G, Verizon portaled fans from Times Square in NYC to the Oscars Red Carpet in Hollywood. By stepping into the 5G portal, fans were “transported” to the famous Dolby Theatre red carpet in Hollywood where they can see all the star-studded action live as it happens.
Verizon also had 100% sponsorship exclusivity on Twitter’s Livestream. Fans in Times Square had the opportunity to “walk the red carpet,” pose for a photo and experience the unique POV of the stars on the red carpet in Hollywood.
Role
Creative Direction
Project Type
Live Event
Experiential
Environmental Graphics
Employer
Verizon CMG
Partners
Momentum